Maidenand blog

Samantha Clair Bezuidenhout

Recent Posts

Why you can't ignore online reviews in your content strategy

The World Wide Web has left no place to hide, and with a level of transparency akin to that of a toddler blurting out mortifying statements in the grocery line — the truth and observation settings are at 100%. 

18 July, 2017

5 creative ways to illustrate your buyer personas

We’ve covered numerous topics about the who, what, where and why of buyer personas, such as how to match your content to the right persona and why it’s a good idea to build negative buyer personas you’d rather not invest in.

22 June, 2017

7 Steps to build your content strategy like a sh*t hot account manager

What does it take to be a great account manager? According to Hubspot, there are a few qualities that stand out, including excellent communication skills and a deep understanding of what solutions will work for a specific client.

30 May, 2017
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